Innovating Through Artistry
On Thursday January 26th The Institute for Arts Entrepreneurship (IAE) will be teaming up with WBEZ's new project Front & Center to host a resource fair for the self employed, small businesses, start-ups, and freelancers. Mini seminars and presentations will run through out the evening at the fabulous Catalyst Ranch … [Read more...]
At what point, if any, does extending brand uniqueness create a tipping point that then threatens the very foundation of the brand itself? Lately I have been asking myself this very question about the Starbucks brand. As we all know, back in the 90's Howard Schultz transformed the second most consumed drink after water, and the … [Read more...]
Written by Randy Woods, October 25th. Appeared in Entrepreneur Magazine online. In the drizzly Pacific Northwest, Andy Fife is a rainmaker for the region's thriving arts community. Through Shunpike, a Seattle-based arts organization, he has helped nurture more than 2,500 creative enterprises across Washington, providing a solid … [Read more...]
Written by Lance Hall, actor, director, creator of Launch Pad Casting Workshop and a participant in The IAE's inaugural class. Since sessions at The Institute for Arts Entrepreneurship started, we’ve been working with a lot of introspective discovery and self-reflection. In the past few weeks, we’ve begun to tie it all together. … [Read more...]
How can we improve the chances that productivity will flow from our imagination or our creativity? For starters we need to think of imagination and creativity as distinctively different. These two words should not be used interchangeably. Think of it like this. If you can visualize something in your mind- the famous person you hope … [Read more...]
If you are passionate about the arts and have an idea for a business, then access our complimentary reports.
