Innovating Through Artistry
On Thursday January 26th The Institute for Arts Entrepreneurship (IAE) will be teaming up with WBEZ's new project Front & Center to host a resource fair for the self employed, small businesses, start-ups, and freelancers. Mini seminars and presentations will run through out the evening at the fabulous Catalyst Ranch … [Read more...]
While it is easy to look at this cartoon strip created by Norwegian artist, Ida Eva Margrethe Neverdahl, and see it for its "face" value, I would encourage you to look deeper. Ida shares a great visual story, in my opinion, about how we discover our "emotional" elephant and learn to ride it. ( For more explicate training instructions … [Read more...]
At what point, if any, does extending brand uniqueness create a tipping point that then threatens the very foundation of the brand itself? Lately I have been asking myself this very question about the Starbucks brand. As we all know, back in the 90's Howard Schultz transformed the second most consumed drink after water, and the … [Read more...]
The story of the Rider and the Elephant goes something like this. There once was a Rider who wanted to ride the Elephant and control him. The rider was smart and tried to use his cunning logic on the elephant to persuade him to listen to him as his Rider. But the elephant could not understand a single word the rider said. He could … [Read more...]
The last class of The IAE's first module just finished yesterday. For the entire past three months we have been exploring who we are, how we communicate, how our lives are constructed and what matters most to us. In our classroom we have been learning how to develop a culture of curiosity, shared language, increase our recognition of … [Read more...]
If you are passionate about the arts and have an idea for a business, then access our complimentary reports.
